Description: Ultimate Guide to Amazon Advertising, Paperback by Seward, Timothy P.; Marshall, Perry (FRW), ISBN 1599186381, ISBN-13 9781599186382, Like New Used, Free shipping in the US
"This timely book is perfect for every brand or product marketer who wants to fully leverage the Amazon platform—both for sales and brand exposure. Timothy’s practical step-by-step advice is simple to follow and put into practice."
—Steve Fisher, team lead, retail marketing, Lenovo
"This book should be called the Ultimate Guide to Amazon because it’s so much more than just advertising. It’s really about building your brand on Amazon. Timothy is able to walk someone through how to do this step-by-step. It was easy to follow. I really enjoyed it."
—Michelle Reed, senior vice president, Perry Ellis International
Expand Your Brand Online and Offline with Amazon Advertising
Amazon is where consumers search, learn about, and shop for your products (whether from you or another seller). And with 310 million active users and counting, this is the ecommerce platform you can’t afford to ignore.
Amazon advertising and customer growth expert Timothy P. Seward shares nearly two decades of expertise in retail and ecommerce to lift the veil on doing business on Amazon. Seward shows you how to build an aggressive, streamlined advertising campaign, increase your search visibility, consistently capture consumer demand, and accelerate new product sales without big-budget national ad campaigns.
Youll learn how to:
- Determine if Vendor Central or Seller Central is right for your brand
- Capture new customers through Sponsored Product Campaigns
- Apply the five essential elements of a high-quality product detail page
- Establish metrics, evaluate performance against keyword types, and perform competitive analyses
- Add negative keywords that can benefit your advertising campaigns
- Apply Amazon’s secret formula for long-term winning
Price: 24.03 USD
Location: Jessup, Maryland
End Time: 2025-01-07T01:32:22.000Z
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Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
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Book Title: Ultimate Guide to Amazon Advertising
Number of Pages: 214 Pages
Language: English
Publisher: Entrepreneur Media INC International Concepts/Entrepreneur Press
Publication Year: 2019
Item Height: 0.5 in
Topic: Entrepreneurship, E-Commerce / Internet Marketing, Sales & Selling / General, Advertising & Promotion, E-Commerce / General (See Also Computers / Electronic Commerce)
Illustrator: Yes
Genre: Business & Economics
Item Weight: 16.2 Oz
Author: Timothy Seward
Item Length: 10 in
Book Series: Ultimate Guide Ser.
Item Width: 8 in
Format: Trade Paperback
